Latest News
Red Stripe

Latest News

Happy Valentines Day from us all here at #Palmers! #ForzaAlfa
Posted on 14/02/2017 14:55

PALMERS ALFA ROMEO VIP EVENT IS BACK! We would like to invite you to participate in a very special two day private sale event. At this event Palmers Alfa Romeo has prepared several exclusive offers for our loyal customers. Register to attend:
Posted on 17/11/2016 19:06

VIP EVENT EXTENDED AT PALMERS ALFA ROMEO HEMEL HEMPSTEAD Due to the success of last weekend's VIP Sale Event we have secured additional funds and permission from the manufacturer to extend the event through to Sunday 14th of August. Join us and receive: - Refreshments and a snack with our compliments. - Higher part exchange amount on vehicles on Sale Days Only - Deposit Contribution up to 5...Read More »
Posted on 08/08/2016 11:56

Alfa Romeo are back at Goodwood #FoS! Palmers Alfa Romeo will be there, be sure to pop by the Alfa stand and see how we"re #PoweredByPassion.
Posted on 17/06/2016 14:44

YOU'RE INVITED TO OUR EXCLUSIVE EVENT WHICH IS TAKING PLACE ON THE 8TH AND 9TH OF AUGUST. > Refreshments and a snack with our compliments > Cost Pricing on all new vehicles on Sale Days Only > Deposit Contribution up to £5,000 on many models. > Finance Rates as low as 0% on select models. > Purchase and receive an Extra Value Package (up to £300) > Additional authorised VIP Bonus discount > ...Read More »
Posted on 29/07/2015 16:04

Palmers Alfa Romeo are looking to recruit a driver to join our team. If you think this role may be suitable for you send your CV to
Posted on 15/01/2015 11:11

Palmers are sending a huge thank you to Carte Blanche who kindly donated all of these soft toys for the 'Toys for Christmas' donation. If you have any spare toys to donate to Palmers, to pass onto social services to be distributed to children in need for Christmas, then please do drop them into us at Hemel or Watford!
Posted on 14/12/2014 13:40

I recieved excellent service and the team were professional!
Posted on 06/10/2014 10:12

5 Years 0% APR Finance Available and No Deposit Required on EVERY New Alfa Romeo MiTo Registered by 30th September 2014.
Posted on 02/08/2014 15:09

5 days of our June Sales Event still to go! Save an additional £1,000 on Alfa MiTo and £500 on Alfa Giulietta.
Posted on 19/06/2014 09:58

The Alfa Romeo Sales Event Now On At Palmers Alfa Romeo.
Posted on 05/06/2014 10:45

Alfa 4C has arrived! View the car this weekend at Palmers Alfa Romeo and get EXTRA SPECIAL SAVINGS ON THE RANGE
Posted on 16/05/2014 16:15

Join Palmers this weekend at Spirit of Dacorum car rally. Support Dacorum Community Trust charity and have a fund day out.
Posted on 29/04/2014 12:39

Palmers Used Car Sale Event has started. Due to such a huge success this March we are over loaded with quality Part Exchanges. Most of these cars are 1 previous owner and Palmers maintained since new. Book your appointment today on 01442 232300, £100 of High Street vouchers free on the first 5 cars sold. Mention Palmers Facebook post and £100 voucher offer.
Posted on 03/04/2014 16:01

60 years of the Alfa Romeo Giulietta! Designed by Bertone and introduced at the Turin Motor Show in 1954, the Giulietta Sprint was the beginning of a legend.
Posted on 02/04/2014 11:23

ONLY 4 DAYS TO GO! Palmers Alfa Romeo Sales Event 10th-24th March ONLY! Save an ADDITIONAL £1,000 on EVERY new Alfa MiTo bought during our Sales Event. Call our team on 01442 232300 for details.
Posted on 20/03/2014 09:14

Only 6 days to go of our March Sales Event! Save an ADDITIONAL £1,000 on EVERY new Alfa Romeo MiTo and £500 on EVERY new Alfa Romeo Giulietta
Posted on 18/03/2014 15:33

SAVE AN ADDITIONAL £1000 on EVERY new Alfa Romeo Mito during our Sales Event 10th-24th March. Call our team on 01442 232300 for details.
Posted on 13/03/2014 09:08

Palmers Alfa, Jeep, Chysler Sales Event is now on! Save up to an Extra £1000 new Alfa Romeo MiTo or Giulietta, or get 2 return Virgin Atlantic tickets to New York when you purchase an New Jeep Grand Cherokee.
Posted on 11/03/2014 17:06

Our VIP EVENT starts today!! Come and see the NEW MY2014 Alfa Romeo Giulietta.
Posted on 08/02/2014 08:57

Look what we've just taken delivery of! Alfa Romeo Giulietta 1.75TBI Cloverleaf 237BHP in 8C Exclusive Red - a truly stunning car. You won't find many of these on the road in this colour!
Posted on 05/02/2014 12:16

Have you seen the NEW Alfa Giulietta interior yet? A completely new look with the Uconnect™ 5" colour touchscreen infotainment system and DAB Radio standard across the range!
Posted on 27/01/2014 12:05

Get set for winter, are you ready for it?
Posted on 20/01/2014 08:39

The 4C has the best headlights ever!
Posted on 17/01/2014 13:08

We asked if you knew what the Alfa Romeo badge symbols mean, for those of you that didn"t know.. The Alfa Romeo badge was created in 1910 when Alfa was set up in Milan. The two well-known emblems it incorporates, the red cross of the Milan city coat of arms and the Visconti serpent, have remained unchanging symbols of the Lombard automotive manufacturer since that day. Since the early years of ...Read More »
Posted on 11/01/2014 08:31

Palmers Accounts and Admin would like to Wish all our customers a very Merry Christmas. Normally locked in the back office, we felt the world needed to see our Xmas Attire! Merry Christmas :D
Posted on 24/12/2013 12:20

In conjunction with Palmers, Local School Tudor Primary took part in a national Peugeot Colouring Competition to raise money for Children In Need. The winner would take trip to see Santa at Warwick Castle and enjoy breakfast with the big man!.We are proud to announce that Katie Rose Slade from Tudor School in Hemel Hempstead won this prize! Maxine (the mum of Katie) had this to say: "I can'...Read More »
Posted on 04/12/2013 18:17

What are Alfa UK up to today?? A new series 2 Giulietta, looks like its on an ice rink? Could be interesting.
Posted on 20/11/2013 10:07

Help Palmers Motor Company sponsor Children In Need 2013 with "Get Sudsy with Pudsey" Pop along and purchase a Pudsey Car Wash Kit (Pudsey Sponge, 300ml Pudsey Wash & Wax & Window Sticker)for only £3.99 from Peugeot Hemel or Watford branches
Posted on 24/10/2013 07:58

Palmers Motor Company are proud sponsors of Children In Need 2013. We have lots of merchandise to give out with the help of a small donation.
Posted on 20/09/2013 12:20

We're getting ready for the 17 plate on 1st March here at Palmers. Question is are you? Follow the link to get your appointment at our Private Sale event next weekend!
Posted on 29/01/2017 12:01

The wait is over. Join us this weekend and discover the All-New Alfa Romeo #Giulia
Posted on 17/11/2016 17:02

The Giulia Super at Goodwood Fesival of Speed. What do we think of the car without it's Quadrifoglio Verde cape on?
Posted on 22/07/2016 19:01

Are you a #RenegadeBlue or #RenegadeBlack? Let us know at #PalmersMotorCompany
Posted on 24/03/2016 12:43

Look what has just visited us here at Palmers? Did you know that the 8C is now worth more than what it was when the car came out back in 2008? One of the rarest cars on the road and very few in the UK!
Posted on 08/07/2015 09:18

Palmers Alfa Romeo & Jeep have an opening for an Sales Executive at our busy Hemel Hempstead branch. If you think you have the right skill set and are looking for a new challenge send you CV to
Posted on 15/01/2015 11:11

An Additional £1,000 Contribution on EVERY Alfa MiTo & £750 on EVERY Alfa Giulietta. Don"t Miss Out!
Posted on 29/11/2014 16:02

All lined up waiting for the new registration to go live tomorrow, then they can be unleashed to their new owners! #alfaromeo #palmers
Posted on 04/09/2014 14:35

Just showing off a little piece of the beautiful Competizione Red and Yellow Brembo Brake Calipers! #palmersmotorcompany #palmersalfaromeo #purealfa
Posted on 19/07/2014 14:44

There are still 12 Days to go of the Palmers Alfa Romeo Sales Event. Don't miss out on saving an EXTRA £1,000 on EVERY New Alfa MiTo registered in June.
Posted on 12/06/2014 17:19

Look who jumped on our coach this weekend at the Isle Of Mann TT, from the way he was holding his wrist and the scar on it from the operation cannot believe he is doing as well as he is .... 1 Hour 45 Minutes on a bike at 132 MPH ... The Guys A legend !
Posted on 04/06/2014 08:44

Thanks to all those who supported Dacorum Community Trust on the 5th spirit of Dacorum car rally. A great day had by all and a great charity! Here are some pictures of the day!
Posted on 10/05/2014 16:53

Join Palmers this Sunday at the Spirit of Dacoum Car Tour Pendley Manor Hotel Tring. Palmers will be taking part in the Spirit of Dacorum Car tour this Sunday the 4th May. The event is organized by the Dacorum Community Trust and helps raise money for people in the local community. The event includes Children Play area, Hogg Roast, Picnic area and prize raffles. Hope to see you there!
Posted on 28/04/2014 12:27

Alfa 4C training at Castle Donnington
Posted on 03/04/2014 14:03

Today is the final day of our March Sales Event! There is still time to save an ADDITIONAL £1,000 on EVERY Alfa Romeo MiTo and £500 on EVERY Alfa Romeo Giulietta purchased today and registered by 31st March.
Posted on 24/03/2014 08:43

ONLY 4 DAYS LEFT! Palmers Alfa Romeo Sales Event 10th-24th March ONLY! Save an ADDITIONAL £500 on EVERY new Alfa Giulietta bought during our Sales Event. Call our team on 01442 232300 for details.
Posted on 20/03/2014 08:45

Only 6 days to go of our March Sales Event! Jeep Grand Cherokee, with return flights to New York with Virgin Atlantic, 3 years servicing, 3 years warranty and 3 years roadside assistance.
Posted on 18/03/2014 15:29

An ADDITIONAL £500 Contribution is now available on every Alfa Giulietta sold during our March Sales Event - Call a member of our team on 01442 232300 for details.
Posted on 12/03/2014 11:21

I wonder whats inside???
Posted on 26/02/2014 09:30

We are in Tesco at Jarman Park this week! If you can"t make it to our VIP Event this weekend, why not get along to Tesco where you can see our NEW Alfa Giulietta Sportiva Nav in the fabulous new Cobalto Blue colour. Nicola will be there until Sunday to help with your enquiry.
Posted on 07/02/2014 09:23

Ahead of our VIP Sales Event this weekend, get down to Tesco at Jarman Park Hemel Hempstead to see the 2014 Alfa Romeo Giulietta and MiTo!
Posted on 03/02/2014 12:18

The fabulous new MY14 Alfa Giulietta has arrived at Palmers, it's now in the showroom so come down and take a look!
Posted on 23/01/2014 18:03

Did you know we can offer the Fabulous ALL NEW Alfa Giulietta 1.4 TB MultiAir 170 bhp Exclusive from just £289 deposit and £289 per month on Alfa Romeo Preferenza PCP?
Posted on 18/01/2014 12:24

Great lines ALL over!
Posted on 17/01/2014 13:08

With over 100 years of Alfa Romeo heritage, the Alfa Romeo badge is iconic and instantly recognisable. Does anyone know what it symbolises?
Posted on 09/01/2014 10:22

Merry Xmas from Palmers Sales Hemel
Posted on 24/12/2013 11:44

Giancarlo Fisichella, Driver for Scuderia Ferrari test drives the new Alfa Romeo 4c
Posted on 26/11/2013 11:57

Children in Need Rocks rock concert from last night. Wicked night...Make sure you all tune in to BBC tonight at 8pm...
Posted on 14/11/2013 08:58

We're excited to announce the all new Alfa Romeo Giulia Veloce will be with us in time for the all new 17 plate. Are you excited?
Posted on 29/01/2017 12:01

Look what arrived at Palmers today!
Posted on 15/11/2016 16:28

Witness Alfa Romeo technology at its finestat this year"s Goodwood. #PoweredByPassion#FoS
Posted on 23/06/2016 13:17

Palmers Motor Company invites you to our exclusive sale event. Unique offers for 3 days. Join us and receive: > Refreshments and a snack with our compliments. > Cost Pricing on all new vehicles on Sale Days Only > Deposit Contribution up to £5,000 on many models > Finance Rates as low as 0% on select models > Purchase and receive an Extra Value Package (up to £300) > Additional authorised VI...Read More »
Posted on 29/01/2016 16:48

0% APR- £2,000 Deposit Contribution- 3 Years Free Servicing and now a pair of Virgin Atlantic return flights to NEW YORK with every new Jeep Grand Cherokee registered during the Jeep 'FREEDOM' Event 16th February - 31st March 2015. Call 01442 232300 for further details and to book your test drive.
Posted on 28/02/2015 09:39

ONLY 3 days left of the Alfa Romeo Seasonal Sales Event - Don't miss out. Call us on 01442 232300.
Posted on 20/12/2014 16:14

WAIT WHAT'S THAT?!!! Alfa Romeo - Mito (Qv Line) was £18845 now down to just £15495 and wait there"s more...a further £1000 Dealer Contribution which amounts to a total saving of £4350 and its yours for just £199 per month Call Palmers Alfa Romeo in Hemel Hempstead Today on 01442 232300 #palmersmotorcompany #alfaromeo #palmersalfa #alfauk #carselfie
Posted on 06/11/2014 17:20

The AMAZING Alfa Romeo 4C 1750 TCT. Get some true motoring heritage, only 2 build slots still available from our 2015 factory allocation! #purealfa #palmersmotorcompany
Posted on 23/08/2014 09:59

Another Alfa 4C Arrived today at Palmers Alfa Romeo! Happy Alfa Days! #purealfa #palmersalfaromeo #palmersmotorcompany
Posted on 19/07/2014 14:35

Palmers Sales Event is now on! £1,000 EXTRA saving on every new Alfa MiTo and £500 EXTRA saving on every new Alfa Giulietta.
Posted on 09/06/2014 11:27

Alfa Romeo 4C safety cars at Donnington Park World Superbikes last weekend.
Posted on 28/05/2014 17:54

Thanks to all those who supported Dacorum Community Trust on the 5th spirit of Dacorum car rally. A great day had by all and a great charity! Here are some pictures of the day!
Posted on 10/05/2014 16:52

Mike Penning, Minister of State for Disabled People and MP for Hemel Hempstead, has presented the keys of a new Motability car to his constituent Robert Pollock. The presentation took place at Palmers Peugeot Hemel, Pennine Way, Hemel Hempstead. Robert, 64, is hemiplegic, so the muscles on his left hand side are wasting. He also has osteoarthritis. Robert has been with Motability for 22 y...Read More »
Posted on 17/04/2014 13:18

Alfa 4C training at Castle Donnington
Posted on 03/04/2014 14:02

We are coming towards the end of our March Sales Event but there is still time to save an ADDITIONAL £1,000 on EVERY new Alfa Romeo MiTo and £500 on EVERY new Alfa Romeo Giulietta registered by March 31st . Don't miss out call our team on 01442 232300.
Posted on 22/03/2014 17:52

Do your bit this weekend at the Hemel Stags! Join them for the Sport Relief mile and a great game of Rugby.
Posted on 20/03/2014 08:22

Palmers March Sales Event is now on! Between 10th-24th March with EVERY Jeep Grand Cherokee purchased and registered in March there will be two return flights to New York with Virgin Atlantic included. Call our team for details on 01442 232300.
Posted on 13/03/2014 10:36

Do you fancy a New Alfa MiTo on a New 14 registration plate? We now have an ADDITIONAL £1000 contribution on any new Alfa Romeo MiTo bought during our sales event!
Posted on 12/03/2014 10:56

The Alfa Romeo 4C Spider is getting its finishing touches and is rumored to be at this year"s Geneva Motor Show.
Posted on 17/02/2014 08:27

How was your journey this morning?
Posted on 07/02/2014 09:01

Our stock of 2014 Alfa Romeo Giulietta's arrived today! The new colour 'Cobalto Blue' looks great in this Sportiva Nav model with the brand new 2.0 JTDM-2 150bhp engine!
Posted on 31/01/2014 17:30

Palmers Motor Company sponser Hemel Staggs. Hemel Stags are the premier sports club in Dacorum and have provided community sport for local people for over 32 years. They have now stepped into the professional ranks of Rugby League and represent the area on the national stage in the Kingstone Press Championship 1 League and in the Tetley"s Challenge Cup. The Stags play in Hemel Hempstead at P...Read More »
Posted on 20/01/2014 15:50

Have you seen the all new Alfa Giulietta Series 2 specifications yet? •Subtle changes to the iconic Alfa grille. •3 New colours. •Improved Interior Cabin, New Seats and Upholsteries •A New 150BHP Diesel engine with Class leading Torque •Uconnect 5" Colour Touchscreen Infotainment System with DAB Radio Standard across the range.
Posted on 18/01/2014 10:32

Got to see an Alfa Romeo 4C for the first time yesterday!
Posted on 17/01/2014 13:07

The Alfa Romeo 4C has been named FHM Magazine"s 2013 Car of the Year. The editors of the UK"s biggest men"s lifestyle brand regard the Alfa Romeo 4C as the vehicle that the British man most aspires to, respects and desires.
Posted on 09/01/2014 09:43

Palmers Hemel Service Department wish their customers a very merry christmas & happy new 2014
Posted on 24/12/2013 11:21

Posted on 26/11/2013 11:48

First road test on the new Alfa Romeo 4C.
Posted on 27/09/2013 10:30

The All New Alfa Romeo Giulia Speciale in all of her glory. Colour and specification to suit everyone and cars readily available for immediate delivery. #lameccanicaedelleemozioni #giulia #speciale #withoutheartwedbemeremachines
Posted on 19/01/2017 10:20

Sebastian Vettel arrives at Scuderia Ferrari's Meet event before the Italian GP in the all new Alfa Giulia Quadrifoglio. Well done to Kimi and Seb on finishing 3rd and 4th at this weekends Monza GP #tifosi #monza #italiangp #lameccanicadelleemozioni #alfaromeo #giuliaquadrifoglio
Posted on 05/09/2016 13:44

Get up close and personal with the Alfa Romeo legends at Goodwood #FoS. #PoweredByPassion.
Posted on 20/06/2016 09:30

Vip day at Palmers. Grab a deal on a new Alfa or Jeep today or Sunday
Posted on 08/08/2015 09:00

First sale of our VIP sales event. Well done Karl and thank you Mr Trowbridge.
Posted on 06/02/2015 12:26

Posted on 14/12/2014 13:59

Henry has been absolutely fantastic! Very happy with the service was exceptionally knowledgeable, friendly and easy to deal with!
Posted on 23/10/2014 17:30

Can anyone guess what's under the covers of our latest delivery?
Posted on 07/08/2014 17:47

Guess what we are handing over today?
Posted on 12/07/2014 14:01

Palmers Motor Company are proud to sponsor the 2014 Harpenden Carnival. Why not pop down see the cars and have ride on the funfair!
Posted on 07/06/2014 13:03

One of our customers was lucky enough to win tickets to the World Superbikes at Donnington Park last weekend courtesy of the Alfa Romeo Cloverleaf Club. The Alfa 4C safety car looks great!
Posted on 28/05/2014 17:46

Thanks to all those who supported Dacorum Community Trust on the 5th spirit of Dacorum car rally. A great day had by all and a great charity! Here are some pictures of the day!
Posted on 10/05/2014 16:51

Palmers Motor Company support Longdean School's Duke of Edinburgh's Award. Danny Palmer was please to present Tents and Camping Stoves to Longdean School. Alexander Deller DofE Co-Ordinator presented Danny with a certificate and card from all the students involved with this project. "Help from companies like Palmers is vital in our aim to extend this type of Opportunity to as many students as...Read More »
Posted on 14/04/2014 13:17

Richard Shelton collected his new Alfa Romeo Giulietta from Paul at Palmers this week. The deal started when Richard met Paul on holiday in Jamaica last year - Enjoy your new car Richard.
Posted on 22/03/2014 17:22

Just 5 days to go!
Posted on 19/03/2014 11:54

Palmers Alfa Romeo Sales Event 10th-24th March ONLY! Save an ADDITIONAL £500 on EVERY new Alfa Giulietta bought during our Sales Event. Call our team o0n 01442 232300 for details.
Posted on 13/03/2014 10:17

Jeep Grand Cherokee with a 3 Year Warranty - 3 Years Roadside Assistance - 0% APR Finance - And Now TWO Return Flights to New York with Virgin Atlantic - Call a Member of our team on 01442 232300 for details.
Posted on 12/03/2014 10:40

Don't miss Top Gear this Sunday night. Richard Hammond is driving the Alfa Romeo 4C in Italy!
Posted on 08/02/2014 10:46

Our Alfa Romeo VIP Event starts on Saturday - Don"t miss out! Call today to confirm your place on 01442 232300.
Posted on 05/02/2014 14:11

With New Giulietta and New MiTo now available, there has never been a better time to talk to us about Palmers exclusive VIP offers. Don't miss out! Call and book your appointment today - 01442 232300
Posted on 30/01/2014 13:52

Winter is on the way! Are you ready?
Posted on 20/01/2014 08:41

The heart of the 4C, sounds like an classic rally car!
Posted on 17/01/2014 13:09

Top Gear review the new Alfa Giulietta 2.0 JTDM 150BHP. "...reminded me the Giulietta still handles more saucily than most hatches."
Posted on 15/01/2014 09:37

Wishing our customers and colleagues a Happy and Prosperous New Year for 2014.
Posted on 30/12/2013 13:34

Thank you to all of our valued customers for your continued support in 2013. We look foward to seeing you again in 2014.
Posted on 23/12/2013 09:31

Calling all Loyay Alfa Romeo Customers!
Posted on 25/11/2013 09:25

Palmers Hemel Hempstead & Watford are proud to be supporting Pudsey and the UK's largest car wash event - come along on SATURDAY 9th NOVEMBER between 10am & 3pm and get your car washed for £5 and help them raise money for BBC Children In Need 2013.
Posted on 24/10/2013 09:09

Here at Palmers Motor Company we are always looking for new and innovative ways to help our customers where possible. With the seasonal changes marching on and summer climate disappearing rapidly I think it's fair to say that winter is swiftly approaching, why not take advantage of the Equinox Service. Book your Vehicle in with us here at Palmers before the end of October and we will: Carry...Read More »
Posted on 25/09/2013 09:32